New Amazon ad features gay couple getting ready for their wedding

Amazon’s new ad for their Fire TV is making waves for its positive portrayal of a gay couple getting ready for their wedding day. As two unseen men watch a scene from the Academy Award winning gay-themed movie Moonlight, you can hear them using the device to make their day perfect.

The understated casualness – and lack of “LOOK! We did something GAY!” publicity for it – makes this ad sheer perfection.

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